News & Events

Presentations from HbbTV Symposium 2016, Madrid: HbbTV, Open for Business!

1AEDITI

The HbbTV Association and the AEDETI (Asociación Española de Empresas de TV Interactiva) were  pleased to present the 5th HbbTV Symposium, Open for Business! which took place on October 18th and 19th 2016 in Madrid.

Featuring industry leaders and impressive keynotes, lectures and debates focusing on the hottest topics in broadcast and broadband TV, the HbbTV Symposium was the opportunity to network with more than 200 industry influencers. This Symposium is the most important gathering of decision makers in our Connected TV industry and is the premier HbbTV event. Attendees developed broad Hybrid TV insights through their engagement with expert presentations and panels focusing on topics of interest to the broadcast and broadband TV ecosystem.

Full Program

DAY ONE

DOWNLOAD HERE ALL PRESENTATIONS AS ZIP FILE (100MB)

KEYNOTE

HbbTV and the connected consumer – where are we today: Juergen Byony, Global Director Consumer Electronics GfK

Country Review

  • Asia / Singapore: Anil Nihalani, Head of Connected Media Mediacorp
  • Spain: Ignacio Gómez, Innovation Director RTVE
  • Scandinavia: Erik Vold, Senior Broadcast and IT Engineer NRK / Nordig
  • ROW: Régis Saint Girons, Co Chairman Marketing group HbbTV

Driving Top Line Revenues with HbbTV

Avertising

King of Mountain for TV Apps: HbbTV, Android, iOS

 

DAY TWO

KEYNOTE

Vision for HbbTV: Dr. Klaus Illgner-Fehns, HbbTV Chairman – IRT CEO

Adopting HbbTV 2.0: Insights, Lessons & Considerations

OpApps: HbbTV as an Opportunity For Operators

Harnessing the Power of Big Data

Interoperability: How to reach 43M Homes with your HbbTV App

32
Countries
300+
Apps Deployed
43M
Powered Devices